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Recherche sur le thème Organisation commerciale : commerce, vente, distribution :
Nous trouvons 1529 ouvrages correspondant à Organisation commerciale : commerce, vente, distribution
This book answers that need by supplying the knowledge and skills required from how global integrated marketing communications works to strategic planning and creative execution. It includes...
The characteristics of wholesale markets have changed considerably over the last century. They continue to change as retailing changes in response to urban growth, the increasing role of...
The birth of the capital market revolution is difficult to locate precisely, but for many traders the first signs of change surfaced in German bond futures. Open outcry had survived every...
A revealing and unflinchingly honest exploration of the fashion industry, including profiles of the great designers, reviews the history of couture from the days of French designers wielding total...
Geared for an Introduction to Business course. This text continues to present a briefer, no-nonsense approach to the fundamentals of business which spans the range of all functional areas -...
This book, the leading text for students in international marketing, adopts a strategic approach reflecting the importance of multinational corporations. . Written by two experts in the field, the...
Cette documentation permet d'accélérer l'acceptation des dossiers par la CDEC, de saisir les nouvelles opportunités d'expansion en centre-ville, d'anticiper les impacts du e-commerce sur les...
Avoid costly litgation!. . You'll want to keep this user-friendly overview of legal issues on your desk at all times! This is the only complete "how-to" guide and overview of legal issues you face...
The chapters provide a wide-ranging view of issues addressing how advertisers can proceed on the Internet and World Wide Web. An initial chapter traces the development of Web advertising from its...
This collection of papers challenges the conventional view of East Asian development driven by open and efficient markets and suggests that considerable diversity both at the institutional level...
Innovation = performance ? - Les conditions de réussite de l'intéressement - Les nouvelles missions du " dircom " - La compétitivité technologique - Pilotage du changement, pratiques d'achat et...
The formation of "multinational" and "transnational" companies, coupled with the accelerating pace of technology, has changed the way the world practices business. International Business and...
Follow America's High-Tech Leaders to Sustained Growth and Profitability. . ?With forceful and engaging style, Cohan describes what makes technology companies like Hewlett-Packard so...