The Promiscuity of Network Culture Queer Theory and Digital Media Routledge Studies in New Media and Cyberculture Series
Auteur : Payne Robert
Liking, sharing, friending, going viral: what would it mean to recognize these current modes of media interaction as promiscuous? In a contemporary network culture characterized by a proliferation of new forms of intimate mediated sociality, this book argues that promiscuity is a new standard of user engagement. Intimate relations among media users and between users and their media are increasingly structured by an entrepreneurial logic and put to work for the economic interests of media corporations. But these multiple intimacies can also be understood as technologies of promiscuous desire serving both to liberalize mediated social connection and to contain it within normative frames of value. Payne brings crucial questions of gender, sexuality, intimacy, and attention back into conversation with recent thinking on network culture and social media, identifying the queer undercurrents of these current media dynamics.
Introduction: "Are We Sluts?" 1. Virality Minus the Virus 2. Frictionless Sharing 3. Media Whore 4. Index Case 5. Contagious Acts Conclusion
Robert Payne is Assistant Professor of Global Communications at the American University of Paris, France.
Date de parution : 01-2015
15.2x22.9 cm
Date de parution : 02-2018
15.2x22.9 cm
Disponible chez l'éditeur (délai d'approvisionnement : 14 jours).
Prix indicatif 56,31 €
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Mots-clés :
High HIV Transmission; promiscuities; Facebook’s Open Graph; media studies; Anti-virus Software; cultural studies; Aid Panic; queer theory; Frictionless Sharing; new media; Media Whore; digital culture; Viral Object; paine; Viral Capitalism; interaction; Barebacking Subculture; network culture; Viral Celebrity; social network; Abu Ghraib Photos; social media; Abu Ghraib Abuses; Facebook; Iv Drug User; Queer Failure; Multiple Intimacies; Media Virality; Network Circulation; Reality Tv Participant; Mobile Intimacy; Digital Intimacy; Queer Sociality; Outbreak Narrative; Abu Ghraib; Project Cascade; Divided Attention